Exciting New Business Cards With QR Codes

August 9, 2011 by
Filed under: Articles 

Technology is a powerful marketing tool. Don’t miss the chance to connect your clients and potential clients with valuable online information. Add a Quick Response (QR) Code to your business cards and enhance their effectiveness. A QR Code, when scanned with a Smartphone, connects the individual to company web pages, YouTube videos, blogs, Twitter feeds or Facebook pages. No matter what your profession, you can add a QR Code to your business card and capture client interest.

QR Codes are flexible tools for real estate agents. Add a QR Code to your business card and connect it to video home tours or your most recently listed properties. If you’re trying to build a database of potential clients, connect it to a website sign-up for home listing emails or a free consultation or property analysis. You can gather their information in exchange for something they’ll perceive as valuable.

If you’re a mortgage loan officer, you also have numerous options for utilizing QR Codes. Put a QR Code on your business card to transport clients to the latest interest rates. Link it to an amortization table or loan calculator. Both are valuable tools to those applying for a mortgage. If you are able to accept loan applications online, link your QR Code to the online application form. If you’d like to build a reputation with potential clients, consider linking to a YouTube video in which you discuss the latest mortgage news.

If you’re an insurance agent, consider linking your business card QR Code to your website, an online insurance application, or a policy pricing page. If you want to present yourself as an expert in the industry, consider linking to your blog, where you discuss the latest insurance trends and news.

Even auto mechanics can benefit from adding a QR Code to their business cards. Clients always appreciate easy access to information such as your shop address, phone number and hours. Link your QR Code to your website and provide those important details. If you’re in the process of building a warm list of potential clients, link the code to a sign-up page for emailed deals and discounts.

Professionals in auto sales, can link their business card QR Codes to inventory lists and contact information. You could also link to a sign-up for email notifications about new vehicles available or special deals.

Home repair professionals can also benefit from the use of QR Codes on their business cards. Whether you’re a painter, plasterer, electrician or general repair person, link a QR Code to your website, your blog or helpful how-to videos you’ve created and uploaded to YouTube.

Photographers and other artists can particularly benefit from placing a QR Code on their business cards. They can link the code to their online portfolio, pricing, Twitter feed or Facebook page.

Are you a musician? Put a QR Code on your band’s business cards and link it to your latest music video. It’s a simple way to connect potential new fans or booking agents with your fabulous sound. You could also link the QR Code to a web page listing upcoming gigs or tour dates.

For individuals running retail stores, business card QR Codes are valuable tools. Link it to the “about us” page on your website, or to a sign-up for emailed deals and sales notifications. You can build your database without lifting a finger!

Jobseekers can also benefit from business card QR Codes. If you are looking for a new job, it is recommended that you exchange a business card with potential employers when you drop of your resume, fill out an application or complete and interview. Add a QR Code to your business card and link it to your professional website, resume or CV.

John Welsh and his wife Ginny are co-owners of PostcardsandInvitations.com. Visit his website for powerful customization tools, a simple (and free) QR Code generator, and interactive business cards that integrate QR Code technology with vibrant design.

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